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Senior Marketing Strategist

2 weeks ago

Chandigarh, Chandigarh, India beBeeMarketing Full time ₹ 50,00,000 - ₹ 75,00,000
Senior Marketing Strategist

Drive business growth by developing and executing comprehensive marketing strategies that enhance brand awareness, generate leads, and drive revenue.

We are seeking a highly skilled Senior Marketing Strategist to lead our marketing efforts, create engaging content, and optimize our online presence across various platforms.

Key Responsibilities:

  • Develop and implement multi-channel marketing plans to achieve business objectives and boost brand visibility.
  • Oversee website management, search engine optimization, social media marketing, and email campaigns to ensure maximum reach and engagement.
  • Define product positioning, messaging, and go-to-market strategies for new and existing products.
  • Create/commission high-quality sales enablement materials, such as brochures, presentations, and case studies.
  • Organize trade shows, product launches, and corporate events to showcase our offerings and build customer relationships.
  • Measure campaign effectiveness using key performance indicators (KPIs) and refine marketing strategies accordingly.

Requirements:

  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • 3+ years of experience in marketing, preferably in the manufacturing or B2B sector.
  • Strong knowledge of digital marketing, SEO, and social media strategies.
  • Proficiency in marketing tools such as Adobe Creative Cloud, SEMrush, Brevo, Hootsuite, and CRM software.
  • Excellent written and verbal communication skills.
  • Analytical mindset with the ability to interpret data and optimize marketing efforts.