Senior Ecommerce Strategist

1 week ago

Bengaluru, Karnataka, India beBeeECommerce Full time ₹ 9,00,000 - ₹ 12,00,000

We are seeking a skilled Ecommerce Business Analyst to improve and maintain our e-commerce presence, processes, and sales performance. In this role, you will analyze key business metrics and generate actionable insights and reports to support marketing, UX, payment systems, and overall strategic growth.

Specific responsibilities:

  • Determining the company's e-commerce goals and KPIs.
  • Identifying key areas for improvements, such as audience acquisition, behavior, and conversions.
  • Monitoring and analyzing e-commerce metrics and figures.
  • Transforming e-commerce data into operational insights.
  • Researching competitors, alternative markets, and opportunities in the e-commerce space.
  • Brainstorming ideas to enhance and transform the company's e-commerce approach.
  • Developing e-commerce solutions in conjunction with marketing and IT personnel.
  • Implementing broad e-commerce strategies to assist our business development goals.
  • Reporting and acting on changes and market trends.
  • Advising various business stakeholders on e-commerce related matters.

Required Skills and Qualifications:

  • Proficiency with web analytics tools such as Google Analytics, Adobe Analytics (Omniture), Web trends and with first-party consumer data sets.
  • High proficiency with SQL and data warehousing tools such as Snowflake
  • Proficiency with using Power BI, Google Data Studio to create data visualizations from disparate data sources.
  • Comprehensive understanding of Google Analytics (UA v4.0)
  • Strong ability to clearly articulate business performance metrics through data and data visualization.
  • Well-versed in automated reporting methods such as Google APIs, Adobe Report Builder, Adobe Workspace, and other reporting efficiency tools.
  • High proficiency with Excel - including manipulating large data sets, using pivot tables, automating data pulls through 3rd party plugins.
  • Strong Microsoft Office Skills that can be leveraged to best communicate analytics findings.
  • Demonstrated ability to solve problems, think conceptually and drive results within an ecommerce or software development environment.
  • Possess ability to synthesize complex or diverse information, collect and research data, use intuition and experience to complement data.
  • Experience working and leading groups within an agile environment.
  • Exceptional communication and interpersonal skills.
  • Manage ambiguity and adapt readily and easily to changes in priorities and business conditions.
  • Ability to multitask, meet deadlines, manage multiple projects, a strong sense of urgency, and follow thru in addressing issues.
  • Highly accountable and performance driven

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