
Digital Marketing Strategist for EV Brands
1 day ago
Job Description:
We are seeking a skilled Digital Marketing Strategist to join our team and manage Google Ads campaigns focused on lead generation, test drive signups, and pre-orders for a leading Electric Vehicle brand.
The ideal candidate will have experience handling complex ad campaigns, strong portfolio in e-commerce or mobility campaigns, and confidence with Performance Max, attribution, and smart bidding.
About the Role:
- Launch and manage Google Ads (Search, PMax, Display, YouTube) for multiple markets
- Conduct research on keywords and audiences specific to EV buyers
- Optimize campaigns for ROAS, CPA, and conversions
- Collaborate on ad copy, landing pages, and creatives
- Deliver performance insights and suggest ongoing improvements
Requirements:
To succeed in this role, you should have:
- Solid experience with Google Ads
- Strong analytical skills and attention to detail
- Excellent communication and project management skills
- Confidence with Performance Max and attribution modeling
Preferred Qualifications:
Bonus points for background in EV, clean tech, or automotive.
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