Associate Competitive Intelligence Strategist

3 weeks ago


Mumbai, Maharashtra, India Anaplan Full time
About the Role

Anaplan is a leading provider of connected planning solutions, empowering businesses to drive growth and agility. As a key member of our team, you will play a vital role in shaping our global strategy and competitive intelligence efforts.

Key Responsibilities
  1. Conduct in-depth competitor analysis, gathering and analyzing data to inform our go-to-market strategy and product decisions.
  2. Partner with cross-functional teams, including Marketing, Sales, Presales, and Product, to develop data-driven insights and recommendations.
  3. Develop and maintain our Anaplan competitive model, leveraging advanced analytics techniques to uncover trends and insights.
  4. Collaborate with our Solutions & Industry Marketing team to create compelling battlecards and competitive content.
  5. Provide expert support to our field teams, responding to ad-hoc questions and requests on competitors and best practices.
  6. Analyze existing data sets to improve competitive insights and drive updates as needed.
  7. Proactively publish competitive news and intelligence to internal collaboration tools.
  8. Manage opportunity data from Salesforce to build a credible dataset for competitive win/loss metrics.
  9. Advise on GTM sales plays, marketing campaigns, and product roadmap decisions based on modeling trends.
  10. Develop and present detailed presentations and conclusions for leadership and internal teams.
Qualifications
  • Bachelor's degree in a field emphasizing analytical and communication skills, such as Business, Economics, or a related discipline.
  • 2 years of experience in competitive intelligence, preferably in technology/SaaS or connected planning/xP&A domains.
  • Proficiency in MS Office Suite and experience with project management tools.
  • Strong analytical skills, with the ability to manage multiple projects and meet deadlines.
About Anaplan

Anaplan is a global leader in connected planning solutions, trusted by 2,000+ companies, including Coca-Cola, LinkedIn, Adobe, and Bayer. Our innovative platform empowers businesses to see, plan, and lead their operations with agility and precision.

We champion diversity of thought and ideas, and we behave like leaders irrespective of title. Our winning culture is dedicated to creating opportunities for our customers, partners, and employees. We're looking for talented individuals to join our team and drive success together.



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