Senior Digital Marketing Strategist
4 days ago
About the Role:
">We are seeking an experienced Senior Digital Marketing Strategist to lead our PPC efforts and drive significant growth through paid search channels.
">Main Responsibilities:
">- Develop and implement comprehensive digital marketing strategies to align with business objectives.
- Manage large-scale PPC campaigns across various platforms (e.g., Google Ads, Bing Ads, social media ads).
- Lead a team of experts in designing and executing data-driven marketing initiatives.
- Utilize advanced analytics to inform decision-making and optimize campaign performance.
- Deliver detailed reports on campaign performance, insights, and ROI to stakeholders.
- Collaborate closely with cross-functional teams to ensure cohesive digital marketing approaches.
Requirements:
">- Master's degree in Marketing, Business, or related field.
- A minimum of 5-7 years of experience in PPC campaign management, with a proven track record in a managerial role.
- Expertise in Google Ads, Bing Ads, and other PPC platforms.
- Advanced knowledge of analytics and reporting tools such as Google Analytics.
- Strong leadership and team management skills.
- Excellent communication, analytical, and organizational skills.
- Ability to handle multiple projects and deadlines in a fast-paced environment and able to meet goals and set KPIs
Preferred Qualifications:
">- Experience working from startups to growth companies.
- Background in a Financial Company operating on a global scale.
Estimated Salary: $120,000 - $180,000 per year
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