Product Marketing Leader

1 month ago


Bengaluru, Karnataka, India Locus Full time
Product Marketing Leader

Locus is a leading-edge technology company dedicated to solving the most challenging problems in logistics and supply chain. As a Product Marketing Leader, you will be responsible for developing positioning, messaging, competitive differentiation, and enabling the Sales, Product, and Marketing teams.

Key Responsibilities:

  • Strategic Planning: Drive ARR achievement, product strategy, GTM, integration with company goals on market awareness and consideration.
  • Product Propositions and Positioning: Create and execute product positioning that is decisive, competitive, and relevant across different geographies and industry segments.
  • GTM Planning, Sales Enablement, and Technology Partner Engagement: Plan and recommend market segmentation, sales enablement, and readiness content. Integrate marketing and sales campaigns design.
  • Analyst Engagement: Work with industry analysts to ensure outside-in market insights and appropriate positioning of our portfolio and solutions within the analyst community.
  • Market Insights and Research: Drive market insights through industry ecosystem engagement, desk research, analysis to enable strategy across product and GTM.

Life at Locus comes with added benefits:

  • A comprehensive Health Insurance policy that covers you and your loved ones.
  • No leave restrictions (you manage your own leaves).

We believe that you are excited about the potential to make an impact in last-mile deliveries through technology and the prospect of creating a legacy that outlasts you. The biggest joy of working at Locus comes from the opportunity to create value each day and experience autonomy in all you do.



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