
Paid Media Strategist
5 days ago
Achieve success as a strategic paid media leader, driving growth through innovative campaigns.
About the Role- Develop and execute comprehensive paid media strategies across Google Ads (Search, YouTube, Display) and Meta Ads (Facebook, Instagram).
- Lead a team of specialists in managing budgets to optimize return on investment (ROI), customer acquisition cost (CAC), lifetime value (LTV), and scaling profitability.
- Build strong relationships with creative, data, and product teams to align messaging and funnel optimization efforts.
- Monitor and report results, insights, and forecasts to executive leadership regularly.
- 6-10+ years of experience in performance marketing, with expertise in Google Ads and Meta Ads.
- Proven leadership skills, ideally with agency or multi-brand experience.
- Data-driven decision making with a strong grasp of attribution models, A/B testing, and reporting.
- Able to adapt strategic thinking to tactical execution when needed.
- Bonus: Experience in eCommerce, SaaS, or international growth campaigns.
- Leadership Skills: Ability to motivate and guide a team towards achieving goals.
- Analytical Mindset: Strong understanding of data analysis and interpretation.
- Adaptability: Capacity to adjust to changing market trends and platform updates.
- Innovative Thinking: Willingness to experiment and implement new ideas.
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Global Paid Media Strategist
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Digital Media Specialist
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Digital Media Strategist
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Digital Growth Strategist
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Social Media Strategist
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Senior Reliability Strategist
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