Transformative Digital Marketing Expert

1 day ago


Kottayam, Kerala, India beBeeDigitalMarketing Full time ₹ 11,76,138 - ₹ 40,01,145
Senior Digital Marketing Strategist

We seek an accomplished Senior Digital Marketing Strategist to shape our digital marketing vision and drive impactful campaigns.

Key Responsibilities:

  • Develop comprehensive digital marketing strategies, incorporating SEO, SEM, email, social media, and display advertising initiatives.
  • Maintain and enhance our social media presence to engage customers and promote our brand.
  • Analyze campaign performance, assessing goals, ROI, and KPIs to optimize spend and strategy.
  • Identify trends and insights, informing data-driven decisions to improve campaign effectiveness.
  • Collaborate with internal teams to create engaging landing pages and optimize user experience.
  • Evaluate end-to-end customer experience across multiple channels and touchpoints.

Requirements:

  • Bachelor's or Master's degree in Marketing or a related field.
  • Proven working experience in digital marketing, particularly within the industry.
  • Demonstrable experience leading and managing SEO, SEM, marketing database, email, social media, and display advertising campaigns.
  • Experience in optimizing landing pages and user funnels.
  • Experience with A/B and multivariate experiments.
  • Solid knowledge of website and marketing analytics tools, such as Google Analytics, NetInsight, Omniture, WebTrends, and SEMRush.

The Ideal Candidate:

  • A results-driven professional with a passion for digital marketing.
  • Excellent analytical, problem-solving, and communication skills.
  • Able to work collaboratively in a fast-paced environment.


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