
Principal Communications Strategist
6 days ago
This role plays a pivotal part in enhancing the company's image and reputation through effective communication with clients, media, and other stakeholders.
Key Responsibilities:
- Establish strong relationships with clients and media through regular interaction via phone and email.
- Manage PR aspects of crises by providing timely and effective responses.
- Keep clients informed about new promotional opportunities and PR campaign progress.
- Monitor and analyze media coverage to track opportunities.
- Develop and execute publicity strategies and campaigns, creating quarterly roadmaps.
- Prepare briefs, scripts, taglines, and responses for interviews, write and disseminate press releases, articles, and features to targeted media.
- Write and produce presentations, reports, and promotional materials.
- Document all campaigns, testimonials, and coverage.
- Organize and manage events, attend client events to promote them to media and PR platforms.
- Represent the company at interviews, conferences, and presentations to leverage partnerships and opportunities.
- Build relationships with industry leaders to grow awareness and conduct trend forecasting for clients and their industries.
- Commission market research, present new business proposals to clients, and recommend communication strategies.
Requirements:
- A self-motivated individual who leads by example.
- Comply with company policies and best practices.
- Contribute to company growth through role ownership and accountability.
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