Strategic Market Development Manager
4 days ago
About Us:
Samhita Social Ventures is a global leader in providing technical assistance (TA) to improve the ability of health markets to meet supply-side capacity gaps and consumer preferences and contribute to equitable provision of and access to high-quality family planning (FP) and other health services and products in mixed health systems.
We are looking for a skilled Healthcare Innovation Strategist to join our team in Mumbai, India. As a Healthcare Innovation Strategist, you will play a critical role in designing, implementing and evaluating innovative and cost-effective products aimed at increasing use of quality family planning services expanding contraceptive choices, and addressing gender norms through WOHLA's various projects.
Responsibilities:
- Develop comprehensive strategies for new product development, focusing mainly on addressing the unmet needs in family planning and SRH space.
- Create a roadmap for commercialization that aligns with market demands and all the regulatory requirements
- Evaluate partnerships that can enhance product visibility and distribution ensuring alignment with WOHLA goals.
- Assess the capabilities and track records of potential partners to mitigate risks.
- Identify and engage with potential partners, including pharmaceutical companies, government agencies, community healthcare centres, NGOs, distributors to determine the viability of the product and also build a model for product launch and sustained distribution of the products.
- Design framework to track the performance of products and partnerships post the launch, also gather feedback and data to continuously improve strategies and product offerings.
Requirements:
- Bachelor's degree in healthcare management, business administration, marketing and sales or related field. Master's in healthcare or MBA preferred
- Minimum 10 years of experience in healthcare preferably in sales, marketing, or commercial roles
- Ability to function with a high degree of independence and latitude with respect to policies, programs and issues related to his/her area of expertise.
- Familiarity with USG FP/RH compliance and regulations, and gender policy.
- Strong verbal and written communication abilities for stakeholder engagement
- Ability to identify issues and develop effective solutions
- Ability to analyse market trends and customer needs in the sector
- Knowledge of sales strategies, marketing campaigns, and product positions in health care
- Location: Mumbai
Compensation: ₹1,200,000 per annum
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