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Content Strategist for Digital Excellence
1 month ago
About Us
Hunger Inc Hospitality Pvt Ltd is a pioneering hospitality company with a passion for innovative cuisine and exceptional customer experiences. Our flagship restaurants, including The Bombay Canteen and O Pedro, have garnered accolades from Condé Nast Traveler India, solidifying our reputation as culinary trailblazers.
We are seeking an accomplished Content Strategist to spearhead our digital marketing efforts and drive brand awareness through impactful content creation.
Job Description
The successful candidate will be responsible for analyzing the effectiveness of our digital content, collaborating with cross-functional teams to develop data-driven insights, and implementing strategies to enhance our online presence.
Key Responsibilities:
- Digital Content Analysis: Regularly assess the performance of our digital content across various platforms, focusing on metrics such as engagement rates, conversions, and ROI.
- Strategic Guidance: Utilize data-driven insights to provide actionable feedback to content creators, ensuring that all content aligns with performance goals and brand values.
- Creative Collaboration: Work closely with the Growth team and Performance marketing Agency to understand the impact of different types of content on overall marketing performance.
- Content Optimization: Recommend and implement changes to existing content to improve its effectiveness based on performance data.
- Creative Development: Collaborate with content creators to develop new content ideas that resonate with our target audience and drive results.
Requirements:
- 3-5 years of experience in content marketing, creative strategy, or digital marketing, with a focus on content performance analysis.
- Proven experience in performance marketing, particularly in content planning and analysis for digital platforms.
- Experience in collaborating with growth teams, creative teams, and marketing agencies.
Salary: ₹1,200,000 - ₹1,500,000 per annum (dependent on experience)