Senior Digital Marketing Specialist

1 week ago

Erode, Tamil Nadu, India beBeeDigitalMarketing Full time US$ 96,000 - US$ 1,24,000
Job Title:

Digital Marketing Expert

Job Description:

The ideal candidate for this position will be responsible for managing large online advertising campaigns across various platforms.

  • Develop and implement strategic marketing plans based on client goals and objectives.
  • Campaign setup and delivery must align with the tactical plan, offering recommendations to enhance future planning.
  • Optimize media campaigns towards target KPIs within multiple advertising platforms.

Required Skills:

  • At least 4 years of experience in building Paid Search/PPC campaign strategies.
  • Expertise in building and optimizing campaigns, keyword lists, and ad extensions.
  • Proficient in writing and testing ad copy.
  • Experience with bidding tools and strategies.
  • Excellent English language skills, including written and verbal communication.
  • Strong analytical and reporting skills, with the ability to analyze marketing campaigns data.
  • Strong Excel skills, including formulas, filtering, pivot tables, and trending charts development.
  • Familiarity with online business marketing principles, including Impressions, clicks, conversions, ROI, and Cost per Acquisition.

Benefits:

  • Opportunity to work in a dynamic team environment.
  • Collaborate with teams globally.
  • Professional growth and development opportunities.

Personal Characteristics:

  • Self-motivated individual.
  • Ability to complete tasks efficiently and effectively.
  • Proactive attitude, prioritizing projects based on business needs.
  • Keen eye for detail and interest in Internet trends.
  • Ability to quickly learn new concepts.
  • Effective communication skills, both written and verbal.

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