
Digital Marketing Specialist
1 day ago
Digital Marketing Manager Role
Gryd Co is seeking a detail-oriented and driven Digital Marketing professional with 1–2 years of experience running campaigns on Meta (Facebook/Instagram) and Google Ads (Search, Display, Shopping).
Responsibilities:
- Establish, monitor, and optimize digital advertising campaigns.
- Support A/B testing (creatives, copy, targeting, landing pages).
- Collaborate with creative and strategy teams for asset delivery.
- Analyze performance reports and deliver actionable insights.
- Ensure accurate tracking via GA4, GTM, and Meta Pixel.
- Conduct competitor and trend research.
- Maintain dashboards and campaign documentation.
Requirements:
- 1–2 years of hands-on experience with digital advertising platforms.
- Understanding of campaign structure, targeting, and budgeting.
- Familiarity with analytics tools (GA4, GTM, Meta Events Manager).
- Strong analytical, communication, and documentation skills.
- Comfortable managing multiple brands and categories.
- Eagerness to learn full-funnel performance strategy.
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