Marketing Automation Strategist

7 days ago


Mumbai, Maharashtra, India Candere By Kalyan Jewellers Full time
Marketing Automation Specialist

We are seeking a highly skilled Marketing Automation Specialist to drive our digital marketing efforts forward. The ideal candidate will be responsible for executing automation campaigns, analyzing performance metrics, and implementing best practices to optimize campaign productivity and ROI.

Key Responsibilities:
  • Develop and execute end-to-end automation campaigns, including segmentation, testing, and deployment.
  • Continuously evaluate campaign performance and propose data-driven improvements.
  • Collaborate with management to define key performance indicators (KPIs) and prepare detailed reports on campaign performance.
  • Design and conduct A/B testing to enhance conversion rates, campaign ROI, and overall sales growth.
  • Stay up-to-date on the latest marketing automation strategies, best practices, and industry standards.
  • Integrate and work with various APIs to design and craft campaigns.

This role is ideal for a proactive, detail-oriented professional with strong technical skills and a deep understanding of marketing automation tools.



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