Marketing Automation Strategist

1 month ago


Mumbai, Maharashtra, India Candere By Kalyan Jewellers Full time
Marketing Automation Specialist

We are seeking a highly skilled Marketing Automation Specialist to drive the execution of automation campaigns, analyze performance metrics, and implement best practices to optimize campaign productivity and ROI.

Key Responsibilities:
  • Develop and execute end-to-end automation campaigns, including segmentation, testing, and deployment.
  • Evaluate campaign performance and propose data-driven improvements.
  • Collaborate with management to define key performance indicators (KPIs) and prepare detailed reports on campaign performance.
  • Design and conduct A/B testing to enhance conversion rates, campaign ROI, and overall sales growth.
  • Stay up-to-date on the latest marketing automation strategies, best practices, and industry standards.
  • Integrate and work with various APIs to design and craft campaigns.

This role is ideal for a proactive, detail-oriented professional with strong technical skills and a deep understanding of marketing automation tools.



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