
Digital Marketing Strategist
1 week ago
Search Engine Optimization Specialist
Our organization is seeking a highly skilled Search Engine Optimization (SEO) specialist to lead our search engine optimization efforts.
The ideal candidate will be responsible for developing and managing digital marketing campaigns, overseeing our social media strategy, and maintaining our website(s).
Key Responsibilities:
- Develop and execute digital marketing strategies to increase online presence and engagement.
- Manage and maintain our website(s) to ensure optimal user experience and search engine rankings.
- Create and optimize content for our website and social networking accounts to drive traffic and conversions.
- Track and analyze website traffic flow and provide regular internal reports to inform business decisions.
- Attain key performance indicators such as reducing bounce rates, increasing dwell time or improving conversion rates.
- Continually work on the Search Engine Optimization of our website(s) to stay ahead of industry developments.
- Collaborate with cross-functional teams to identify new trends in digital marketing and implement best practices.
Requirements:
- Proven experience in SEO with a minimum of 1-3 years.
- Expertise in managing pay-per-click (PPC) campaigns across major search engines.
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- Proficiency in website analytics tools.
- Working knowledge of HTML, CSS, and JavaScript development constraints.
- Knowledge of ranking factors and search engine algorithms.
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