Enterprise Growth Strategist

2 days ago

Nagpur, Maharashtra, India beBeeDemand Full time US$ 80,000 - US$ 1,60,000
Job Title: Demand Generation Manager

This is a critical role that drives business growth and expansion through multi-channel demand generation strategies.

  1. Develop and execute end-to-end demand generation plans, including strategy, planning, execution, performance analysis, and optimization.
  2. Create a scalable demand generation engine that spans inbound and outbound tactics, product-led growth, and Account-Based Marketing (ABM) motions.
  3. Track and optimize key performance indicators (KPIs) such as customer acquisition cost (CAC), funnel velocity, and return on investment (ROI) using real-time dashboards and analytics platforms.
Key Responsibilities:
  1. Drive pipeline growth through digital channels such as search engine optimization (SEO), search engine marketing (SEM), email, display, paid/organic social, and community.
  2. Tailor campaigns to persona-specific pain points and buying journeys.
  3. Build and manage targeted campaigns for both new acquisition and expansion within.
Required Skills & Qualifications:
  1. Experience in marketing enterprise software-as-a-service (SaaS) in regulated industries such as life sciences, quality, safety, and compliance.
  2. Deep familiarity with the Salesforce ecosystem.
  3. 5-8+ years of B2B SaaS experience in demand generation and growth marketing.
  4. Experience as a player-coach, adept at both strategic leadership and tactical execution.
  5. Proven expertise with generative AI tools in marketing contexts.
  6. Demonstrated success driving pipeline and exceeding KPI-based goals.
  7. Strong command of funnel optimization and multi-channel campaign strategy.
  8. Familiarity with ABM/ABX, marketing operations, and pod-based experimentation.
  9. Hands-on knowledge of Salesforce, Pardot, 6sense, ZoomInfo, analytics platforms, and content automation.
Why Join Us?

We are a fast-growing, modern cloud, AI-powered platform for product lifecycle, quality, and safety management built natively on the Salesforce platform. Our next-generation solutions help organizations deliver high-quality products and services safely, efficiently, and sustainably.

We empower our customers to mitigate risks, resolve issues proactively, and drive continuous improvement while protecting their people, products, suppliers, and brands.

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