Digital Trading Vice President
4 weeks ago
Job Title: Digital Trading Vice President
About the Role:
We are seeking a highly skilled Digital Trading Vice President to lead our digital media buying efforts. As a key member of our team, you will be responsible for developing and executing strategic plans to drive business growth and maximize ROI.
Key Responsibilities:
- Lead digital platform buying and ensure cost benefits to the agency and clients
- Handle large buys and media trading, negotiating rates and executions
- Develop and pitch new business opportunities to agencies and showcase value through Publicis Media's buying efficiencies
- Lead negotiation and pricing for all clients, including rates, executions, delivery, and value adds
- Work on all aspects of digital media, including display, search, social, mobile, video, programmatic, and data
- Help roll out new digital businesses and execute the established Digital Trading strategy for the agency
- Ensure all key KPIs, such as deal making for clients, client pricing, inflation control, and demand generation, are implemented successfully
Requirements:
- 13-15 years of experience in digital media buying, preferably in digital investment/trading/acquisition
- Comfortable working with budgets and numbers
- Exceptional organizational, mentoring, and presentation skills, with multi-tasking capabilities and attention to detail
- Knowledge of the current marketplace and competitive landscape
- Innovative thinker with good communication skills, both written and spoken
- Ability to build good relations with media vendors and benchmark rates
- Understanding of Adtech and its implications on media investment is an added advantage
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