Google Ads Specialist

4 weeks ago


Ramganj Bazar, India emarketing Full time
Job Summary:

As a Google Ads Expert, you will be responsible for developing, implementing, and optimizing our Google Ads campaigns to achieve maximum ROI. You will leverage your expertise in PPC advertising to enhance our online visibility, drive targeted traffic, and support our overall marketing goals.

Key Responsibilities:
  • Campaign Management: Create, manage, and optimize Google Ads campaigns, including Search, Display, Shopping, and Video ads.
  • Keyword Research: Conduct thorough keyword research to identify opportunities for growth and optimization.
  • Ad Copywriting: Develop compelling ad copy that resonates with target audiences and drives conversions.
  • Performance Analysis: Monitor and analyze campaign performance using Google Analytics and other tools; prepare regular reports to communicate insights and recommendations.
  • Budget Management: Manage ad budgets effectively, ensuring optimal allocation of resources across campaigns.
  • A/B Testing: Implement A/B testing strategies to enhance ad performance and user engagement.
  • Collaboration: Work closely with the content, design, and SEO teams to ensure cohesive messaging and branding across all channels.
  • Staying Updated: Keep abreast of industry trends, algorithm changes, and new features in Google Ads.
Requirements:
  • Google Ads: 2 years of experience (preferred)
  • Industry: Must be experienced in the e-commerce industry

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