Digital Content Creator for SaaS Software Products

3 weeks ago


Ramganj Bazar, India RoboMQ Full time
Job Description

RoboMQ is seeking a talented Digital Content Creator to join our team. As a key member of our marketing team, you will be responsible for creating and leading content for all inbound channels, including website, white papers, blogs, presentations, and social media. Your primary focus will be on communicating product marketing strategy through words and images with a focus on inbound marketing for SaaS software products.

Key Responsibilities
  • Express complex technology use cases in simple coherent text for consumption on the web, social media, and as white papers and case studies
  • Create and manage inbound marketing campaigns
  • Work with the product team to align the marketing messaging with the product roadmap
  • Manage leads, prospects, and sales activity on marketing tools and CRM platform
  • Work with technical teams in designing UX and visual elements
  • Manage partner relationships with cloud marketplaces, reseller channels, and OEM partnerships
Requirements
  • Strong English language skills in verbal and written communication
  • Prior experience in content marketing, content writing, and lead generation for software companies
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.)
  • Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization, etc.)
  • Provide creative ideas for content marketing and update the website on WordPress and other CMS tools
  • Able to create and run digital marketing campaigns on social media, ads, and email
  • Measure the performance of digital marketing efforts using a variety of Web analytics tools like Google Analytics
What We Offer
  • Opportunity to work in a fast-moving, award-winning high growth SaaS company
  • Competitive salary
  • Strong, results-oriented culture
  • Fast accelerated growth for high performers who want to make an impact
  • Open and comfortable work environment for you to feel your best

RoboMQ is an Equal Opportunity Employer. Applicants must be authorized to work in India.



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