Digital Marketing Specialist

3 weeks ago


Noida, Uttar Pradesh, India Pear System Pvt. Ltd. Full time

About Pear System Pvt. Ltd:

We are a software design and development company that provides end-to-end application development and management services for web, mobile, and GIS based in Noida, UP.

Job Overview:

We are seeking a Digital Marketing Specialist who will assist our Marketing Team in creating and implementing various SEO strategies to drive more organic traffic to our websites. You will help our team oversee SEO for managed websites, execute keyword research and topic selection, create reports in Google Data Studio, and post-optimize published articles to make them more SEO-friendly.

Key Responsibilities:

  • Collaborate with the marketing team to develop SEO strategies to boost our clients' web traffic
  • Analyze SEO trends and news to identify areas for improvement and new ranking opportunities for our company/client
  • Conduct keyword research and analysis
  • Produce SEO-friendly content
  • Monitor SEO campaign development, rankings, and traffic to create in-depth performance reports
  • Assist in developing internal marketing materials when necessary
  • Evaluate and report on key performance indicators (KPIs)
  • Stay up-to-date with the latest SEO and web development trends
  • Improve metadata and fix broken links in published articles

Requirements and Skills:

Excellent written and verbal communication skillsA basic understanding of SEO practices and tools like WordPress and basic HTMLFreshers welcome

What We Offer:

Competitive salary: ₹25,000 - ₹40,000, commensurate with experience



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