Digital Analytics Professional
1 week ago
We are seeking an experienced Digital Analytics Professional to join our team at LS Digital Group in Mumbai, Bangalore, or Gurgaon. As a key member of our analytics team, you will play a vital role in driving business growth through data-driven insights.
Job Description:
Role SummaryThe successful candidate will have a strong background in digital analytics, with expertise in Google Tag Manager, Google Analytics, and data visualization tools like Looker Studio. You will be responsible for designing, implementing, and maintaining robust data tracking solutions across web and mobile platforms.
You will work closely with cross-functional teams to ensure seamless integration of analytics data into business decision-making processes. Your primary goal will be to provide actionable insights that drive revenue growth, customer engagement, and operational efficiency.
Key Responsibilities:
- Configure and implement tags using Google Tag Manager for web and mobile apps.
- Develop and maintain data layers, ensuring accurate and timely data delivery.
- Collaborate with marketing teams to track campaign performance and merge data with web analytics.
- Design and implement tagging schemas for new sites and features.
- Perform quality assurance and debugging of tagging implemented by developers.
Required Skills and Qualifications:
Technical Requirements- Strong knowledge of DHTML (HTML, CSS, JavaScript, DOM).
- Experience architecting, designing, and implementing data within a data layer.
- Proficiency in debugging analytics and HTTP requests using browser developer tools.
Bonus Skills:
- Hands-on experience with Looker Studio (formerly Data Studio) is a plus.
- Reporting and data crunching skills using tools like Power BI or Tableau.
Salary Range: ₹12-18 lakhs per annum
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