
Digital Advertising Specialist
5 days ago
Role Overview:
The Digital Advertising Specialist is responsible for overseeing, refining, and expanding online advertising campaigns. This position requires in-depth knowledge of digital advertising platforms (Sponsored Products, Sponsored Brands, and Sponsored Display), data analysis, campaign strategy, and client communication.
Candidate Profile:
· Must-Have Qualifications:
· Technical Skills: Proficiency in Advertising Console, digital advertising strategies, bid optimization, and keyword research
· Analytical Skills: Strong ability to analyze data, extract insights, and make informed decisions
· Communication: English & Hindi is mandatory. Clear, professional communication with clients and internal teams
· Project Management: Ability to manage multiple accounts efficiently
· Stay updated on digital advertising trends
· Should be proficient with MS Excel & Power Point or any other BI tools
· Demonstrate a clear understanding of brand strategy, has experience in shaping & promoting a brand's identity, is adept at leveraging storytelling to enhance brand visibility
· Strong experience in identifying new business opportunities, building strategic growth plans, and expanding market presence
· Excellent negotiation skills and maintain strong client relationships to ensure mutually beneficial outcomes
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