
Master Business Strategist
2 days ago
We're seeking a seasoned business strategist to join our team in Mumbai. As a Master Business Strategist, you will lead audience planning, media planning, and strategy development for our clients.
Key Responsibilities:
- Leverage data-driven insights to inform campaign strategies and media mix decisions.
- Develop strategic recommendations by synthesizing insights from various platforms.
- Craft impactful narratives and communicate effectively with stakeholders.
- Collaborate with internal teams to deliver integrated strategic solutions.
- Stay current on industry trends and external influences affecting client businesses.
Qualifications & Experience:
- Bachelor's degree required; MBA or PG Diploma in Business Management preferred.
- 4-5 years of experience in strategy, audience planning, or media planning roles within advertising or media agencies.
- Strong foundations in business, marketing, and media strategy.
- Excellent storytelling skills paired with clear and persuasive communication.
Skills & Tools:
- Proficient with planning and insight tools: GWI, TGI, IRS, BARC, Comscore, Brand Track, Brand Lift, YouGov, and Kantar Worldpanel.
- Strong analytical aptitude and ability to distill actionable strategy from complex datasets.
- Experience in client-facing roles and cross-functional team collaboration.
- Detail-oriented, structured, and familiar with standard strategic planning workflows.
About This Role:
This is an exciting opportunity to join our team as a Master Business Strategist. If you have a passion for developing innovative strategies and communicating effectively with stakeholders, we encourage you to apply.
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