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Digital Marketing Director
1 week ago
About Altudo
Altudo is a leading customer experience agency with a global presence. We help our clients improve their customer experience and drive revenue through innovative solutions.
We are seeking a Director, Data-Driven Marketing to lead our paid media practice. This role will be responsible for planning, executing, optimizing, and scaling paid advertising campaigns for our clients to drive customer acquisition, engagement, and retention.
You will work closely with cross-functional teams to maximize ROI and ensure our marketing strategies align with business objectives. As a thought leader, you will position Altudo as a leader in the industry.
Key Responsibilities
- Develop and implement performance marketing strategies across various digital channels, including PPC, SEO, social media, display advertising, and email marketing for clients.
- Bring innovation to our service offerings and value to our clients.
- Monitor and analyze campaign performance, providing regular reports and insights to clients to optimize ROI.
- Collaborate with clients to understand their business goals and tailor marketing strategies to meet their needs.
- Manage and allocate marketing budgets effectively to maximize client performance.
- Conduct A/B testing and other experiments to improve campaign effectiveness.
- Stay up-to-date with industry trends and best practices to ensure cutting-edge marketing strategies for clients.
- Lead and mentor a team of marketing professionals, fostering a culture of continuous improvement and innovation.
