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Company Overview:
Geek Master | Digital Marketing Agency In Gurugram specializes in delivering results-driven digital marketing solutions that drive business growth. Our team of experts combines creativity and strategy to deliver tailored marketing solutions for our clients.
Job Description:
We are seeking a skilled Marketing Director - Digital Channels to lead our digital marketing efforts and drive business growth. The successful candidate will be responsible for developing and executing comprehensive digital marketing strategies to strengthen our online presence.
Key Responsibilities:
- Brand Growth & Visibility:
- Develop strategies to enhance the brand presence across various digital channels.
- Work on content marketing initiatives to establish thought leadership and brand credibility.
- Manage and improve online reputation, ensuring a consistent brand voice and messaging.
- Digital Marketing Strategy & Execution:
- Develop and implement comprehensive digital marketing strategies to strengthen online presence.
- Oversee paid ad campaigns on Google Ads, Facebook, Instagram, LinkedIn, and other platforms to generate quality leads for client acquisition.
- Monitor campaign performance using Google Analytics, Facebook Business Manager, CRM tools, etc.
- Team Management & Collaboration:
- To lead and mentor a team of SEO, Ads experts, content creators, social media, and designers.
- Collaborate with business development and sales teams to ensure marketing efforts support overall business objectives.
- Market Research & Competitor Analysis:
- Stay updated with the latest digital marketing trends, tools, and technologies.
- Conduct competitive analysis to identify gaps and opportunities in the market.
- Optimize marketing strategies based on industry insights and client requirements.
- Reporting & Performance Optimization:
- Monitor key performance indicators (KPIs) and campaign performance using analytics tools.
- Regularly analyze data to optimize marketing strategies and improve ROI.
- Presents reports on marketing performance, growth metrics, and areas for improvement.
Preferred Qualifications & Skills:
- Minimum 5 years of proven experience in digital marketing.
- Proven expertise in Ads, SEO, and performance marketing.
- Hands-on experience with CRM tools, email automation, and analytics platforms.
- Ability to develop and execute result-oriented marketing strategies.
- Exceptional communication and leadership skills.
- Experience in B2B marketing & agency is a plus.