Director of Channel Marketing

2 weeks ago

Gurgaon, Haryana, India ETS Full time
About ETS:

ETS is a global education and talent solutions organization enabling lifelong learners worldwide to be future-ready. For more than 75 years, we've been advancing the science of measurement to build benchmarks for fair and valid skill assessment across cultures and borders. Our worldwide impact extends through our renowned assessments including TOEFL, TOEIC, GRE and Praxis tests, serving millions of learners in more than 200 countries and territories. Through strategic acquisitions, we've expanded our global capabilities: PSI strengthens our workforce assessment solutions, while Edusoft, Kira Talent, Pipplet, Vericant, and Wheebox enhance our educational technology and assessment platforms across critical markets worldwide.

Through ETS Research Institute and ETS Solutions, we're partnering with educational institutions, governments, and organizations globally to promote skill proficiency, empower upward mobility, and unlock opportunities for everyone, everywhere. With offices and partners across Asia, Europe, the Middle East, Africa, and the Americas, we deliver nearly 50 million tests annually. Join us in our journey of measuring progress to power human progress worldwide.

Job Description:

As a Director of Channel Marketing, you will be responsible for creating and executing on channel marketing strategies that drives meaningful relationships with our B2C prospects and customers.

The incumbent will be both creative and well-versed in a wide variety of marketing areas, including content, community, and lifecycle marketing. The Director of Marketing will lead in the development, implementation and execution of specific marketing plans. The incumbent will assume responsibility for building and implementing marketing programs, monitor customer needs, and evaluating the effectiveness of the various marketing initiatives.

The Director of Channel Marketing will initially have at least 1 direct report and will be responsible for building a best-in-class marketing team to support the growth of this business until. This individual must be a "player coach" and be prepared to be a strategic leader and execute on the strategy when needed.

- As a Director of Channel Marketing, you will be responsible for creating and executing on marketing strategies that drives meaningful relationships with our B2C prospects and customers.
- The incumbent will be both creative and well-versed in a wide variety of marketing areas, including content, community, and lifecycle marketing
- The Director of Marketing will lead in the development, implementation and execution of specific marketing plans. The incumbent will assume responsibility for building and implementing marketing programs, monitor customer needs, and evaluating the effectiveness of the various marketing initiatives.
- The Director of Marketing will initially have at lease 1 direct report and will be responsible for building a best-in-class marketing team to support the growth of this business until.
- This individual must be a "player coach" and be prepared to be a strategic leader and execute on the strategy when needed.
- Expertise building engaging online communities and creating content marketing based on data and research.?
- Advanced writing and editing skills, and a high bar for quality.?
- A collaborative approach, teaming across functions and with partners.
- Experience re-purposing existing content into new content types for use in diverse channels.?
- An understanding of modern CMS and UX; ability to supervise content creation on AEM, WordPress, etc.).
- Experience setting and measuring performance against content and channel metrics.
- Detailed knowledge of current online tools and marketing trends, including SEO, funnel analytics, community management, etc.
- Ability to work independently with minimum supervision.
- Excellent aptitude for detail and accuracy and analytical skills.

Required Experience:

- Bachelor's Degree is required, a master's degree in marketing or an MBA is preferred
- 10+ years of channel marketing experience at a successful consumer education technology brand.

  • Director of channel marketing

    1 week ago

    Gurgaon, Haryana, India ETS Full time

    About ETS: ETS is a global education and talent solutions organization enabling lifelong learners worldwide to be future-ready. For more than 75 years, we've been advancing the science of measurement to build benchmarks for fair and valid skill assessment across cultures and borders. Our worldwide impact extends through our renowned assessments including...

  • Director of Channel Marketing

    2 weeks ago

    Gurgaon, Haryana, India ETS Full time

    About ETS ETS is a global education and talent solutions organization enabling lifelong learners worldwide to be future-ready. We've been advancing the science of measurement for over 75 years, building benchmarks for fair and valid skill assessment across cultures and borders. Our impact extends through our renowned assessments, including TOEFL, TOEIC, GRE...

  • Only 24h Left: Director of Channel Marketing

    3 weeks ago

    Gurgaon, Haryana, India ETS Full time

    Job DescriptionAbout ETS:ETS is a global education and talent solutions organization enabling lifelong learners worldwide to be future-ready. For more than 75 years, we&aposve been advancing the science of measurement to build benchmarks for fair and valid skill assessment across cultures and borders. Our worldwide impact extends through our renowned...

  • Channel Sales Director for India Market

    4 days ago

    Gurgaon, Haryana, India Johnson Controls Full time

    About the RoleWe are looking for a skilled Channel Sales Director to lead our sales efforts in the India market. The successful candidate will have a deep understanding of the local market, excellent communication skills, and the ability to work effectively with cross-functional teams.The ideal candidate will have experience in selling HVAC/IAQ products,...

  • Channel Marketing Strategy Lead

    1 week ago

    Gurgaon, Haryana, India ETS Full time

    Job Description:Marketing Strategy LeadAs a Director of Channel Marketing, you will lead the development, implementation, and execution of channel marketing strategies that drive meaningful relationships with B2C prospects and customers.You will assume responsibility for building and implementing marketing programs, monitoring customer needs, and evaluating...

  • Associate Director of Channel Partnerships

    9 hours ago

    Gurgaon, Haryana, India BOSTON SCIENTIFIC Full time

    About the PositionWe are looking for an Associate Director of Channel Partnerships to join our team. The successful candidate will be responsible for developing, managing, and maintaining relationships with distributors, channel partners, and internal stakeholders. Key responsibilities include building and maintaining strong relationships with dealership...

  • Channel Strategy Director

    1 week ago

    Gurgaon, Haryana, India IndusInd Bank Full time

    Job Title: Channel Strategy DirectorWe are seeking a highly motivated and experienced individual to join our team as a Channel Strategy Director. In this role, you will be responsible for driving the development of our digital channels, mobile app, and netbanking services. Your primary focus will be on defining product roadmaps, executing product launches,...

  • Marketing Strategy Director

    2 days ago

    Gurgaon, Haryana, India Genpact Full time

    We are looking for a Marketing Strategy Director to join our team. As Marketing Strategy Director, you will be responsible for developing and implementing strategies to optimize marketing performance across all marketing channels.You will lead the analysis of marketing campaigns and initiatives, using advanced analytics to identify opportunities for...

  • Digital Marketing Director

    2 days ago

    Gurgaon, Haryana, India Snapfind Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Director to lead our growth marketing efforts. As a key member of our team, you will be responsible for developing and executing strategies that drive business growth through digital channels.ResponsibilitiesDevelop and execute digital marketing strategies that align with our business...

  • Director, Marketing Communications

    2 weeks ago

    Gurgaon, Haryana, India Altudo Full time

    Brand Development and Storytelling Director We are seeking a dynamic and strategic Branding Director to lead our brand development, positioning, and storytelling efforts for North America services. Key Objectives: Develop and execute a strong brand strategy aligned with company goals. Ensure brand consistency across all channels and touchpoints. Drive...

  • Brand Marketing Director

    3 weeks ago

    Gurgaon, Haryana, India ETS Full time

    Job DescriptionAbout ETSETS is a global education and talent solutions organization enabling lifelong learners worldwide to be future-ready. For more than 75 years, we&aposve been advancing the science of measurement to build benchmarks for fair and valid skill assessment across cultures and borders. Our worldwide impact extends through our renowned...

  • Director Marketing Acquisition

    3 weeks ago

    Gurgaon, Haryana, India Flutter Entertainment Full time

    Director Marketing Acquisition Director - Marketing Acquisition About Junglee Games With over 140 million users Junglee Games is a leader in the online skill gaming space Founded in San Francisco in 2012 and part of the Flutter Entertainment Group we are revolutionizing how people play games Our notable games include Howzat Junglee Rummy ...

  • Director Marketing

    3 weeks ago

    Gurgaon, Haryana, India Altudo Full time

    Drive high-growth digital and customer experience for Altudo, a leading consulting firm recognized as one of the fastest-growing companies in America. This Director of Marketing role focuses on optimizing conversion rates, aligning with sales, and maximizing ROI through multi-channel strategies including ABM, digital marketing, SEO, paid media, and lead...

  • Growth Marketing Director

    7 days ago

    Gurgaon, Haryana, India Internshala Full time

    About the OpportunityWe are seeking a highly motivated and experienced Growth Marketing Director to join our team at Internshala. As an AVP - Performance Marketing, you will be responsible for driving high-impact growth across multiple verticals, leveraging advanced Martech tools, and collaborating with cross-functional teams to achieve tangible results.Key...

  • Director of Marketing

    3 weeks ago

    Gurgaon, Haryana, India Hyatt Regency Full time

    Job DescriptionOrganization- Hyatt Regency GurgaonSummaryYou will be responsible for the efficient running of the division in line with Hyatt International&aposs Corporate Strategies and brand standards, whilst meeting employee, guest and owner expectations.QualificationsIdeally with a university degree or diploma in Marketing or Hospitality/Tourism...

  • Marketing Communications Director

    1 week ago

    Gurgaon, Haryana, India Altudo Full time

    Join our team as a Senior Brand Development ManagerWe are seeking a highly skilled Branding Director to lead our brand development, positioning, and storytelling efforts for North America services. This individual will be responsible for crafting compelling brand narratives, driving brand consistency, and ensuring that our brand resonates with target...

  • Director, Performance Marketing

    2 weeks ago

    Gurgaon, Haryana, India Altudo Full time

    Director, Performance Marketing Role We are seeking a Director, Performance Marketing to lead our paid media practice. This role will be responsible for planning, executing, optimizing, and scaling paid advertising campaigns for our clients to drive customer acquisition, engagement, and retention. The successful candidate will have the opportunity to run...

  • Director Marketing

    3 weeks ago

    Gurgaon, Haryana, India Altudo Full time

    Be part of a high-growth digital and customer experience consulting firm that has been recognized as one of the fastest-growing companies in America by Inc. 5000 and honored in the Deloitte Technology Fast 500 North America. Altudo is seeking a Director of Marketing to drive our services pipeline growth, MQL acquisition, and revenue impact through...

  • Marketing Operations Director

    1 week ago

    Gurgaon, Haryana, India RegisterKaro Full time

    We are seeking a seasoned Marketing Operations Director to join our team at Registerkaro.About UsRegisterkaro is a leading provider of business registration and legal compliance services in India. We simplify the process of setting up and running businesses by offering comprehensive, reliable, and cost-effective solutions for entrepreneurs and...

  • Omnichannel Marketing Director

    4 days ago

    Gurgaon, Haryana, India Axtria - Ingenious Insights Full time

    Axtria - Ingenious Insights">**Job Overview:**We are a leading provider of innovative data-driven solutions, helping businesses make informed decisions and drive growth.About the Role:We are seeking an experienced Omnichannel Marketing Director to lead our data analytics and marketing efforts, driving customer engagement and loyalty through strategic...