Digital Performance Marketing Director

2 days ago

Udaipur, Rajasthan, India beBeeOpportunity Full time ₹ 8,00,000 - ₹ 12,00,000

Job Title: Digital Performance Marketing Director

The successful candidate will lead our digital performance marketing practice, overseeing strategy, execution, and optimization of multi-channel campaigns.

Key Responsibilities:

  • Paid Media Strategy & Execution
  • Design and implement ROI-focused strategies across Google Ads, Facebook/Meta, and other performance platforms.
  • Campaign Management
  • Lead end-to-end campaign planning, optimization, testing, and scaling to exceed performance KPIs.
  • Client Management
  • Serve as the primary point of contact for key accounts; build trust, present insights, and provide strategic recommendations.
  • Team Leadership
  • Mentor and manage junior team members; oversee external contractors to ensure quality execution.
  • Performance Analysis
  • Monitor campaign metrics, conduct deep-dive analyses, and generate actionable insights and reports.
  • Budget Management
  • Allocate and optimize budgets across multiple platforms to maximize ROI.
  • Cross-functional Collaboration
  • Partner with creative, content, and account management teams to align campaign messaging with broader client strategies.

Requirements:

  • 5-7+ years of hands-on performance marketing experience with proven success in scaling paid media campaigns.
  • Advanced knowledge of Google Ads, Meta Ads Manager, and Campaign Manager.
  • Certifications in Google Ads, Meta Blueprint, or Ads.
  • Strong understanding of attribution models, A/B testing, and conversion rate optimization.
  • Bachelor's degree in Marketing, Business, or related field.
  • Proficiency with analytics and project management tools (e.g., Google Analytics, Looker Studio, HubSpot, Asana, etc.).

Benefits:

  • Competitive salary range of 8-12 Lakhs P.A.
  • Performance bonuses linked to campaign success and client growth.
  • Professional development opportunities, including certifications, conferences, and training support.

What Makes This Role Attractive:

  • Growth opportunities within a performance-focused agency.
  • Collaborative and innovative work environment.
  • Diverse and dynamic industries represented in our client portfolio.

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