Performance Marketer

3 weeks ago

Udaipur, Rajasthan, India Talent Socio Full time

Performance Marketer - META Marketing - Develop and implement performance marketing strategies to drive customer acquisition retention and revenue growth - Collaborate with cross-functional teams to define and execute digital marketing campaigns across various channels including but not limited to paid search display advertising social media email marketing and affiliate partnerships - Optimize online marketing campaigns by analyzing data identifying trends and implementing performance-driven strategies to improve ROI and achieve KPIs - Conduct market research and competitor analysis to identify opportunities trends and best practices in the skincare industry - Utilize tracking and analytics tools to monitor campaign performance report on key metrics and provide insights for continuous improvement - Stay up-to-date with industry trends emerging technologies and digital marketing innovations to spearhead new strategies and tactics - Collaborate with cross-functional teams to create compelling marketing content landing pages and conversion funnels that drive engagement and conversions - Manage relationships with external partners agencies and vendors to ensure smooth execution of marketing initiatives - Monitor and optimize website performance user experience and conversion rates through A B testing and other optimization techniques Qualification - Proven experience as a Performance Marketer or similar role within the skincare beauty or related industry - Strong understanding of performance marketing principles channels and tools - In-depth knowledge of digital advertising platforms such as Google Ads Facebook Ads Manager and programmatic advertising - Proficient in using analytics tools such as Google Analytics to analyze data and drive data-informed decision-making - Excellent analytical skills and ability to interpret complex data sets to identify trends opportunities and areas of improvement - Experience in managing marketing budgets forecasting and reporting on key performance metrics ref updazz com

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