Effective Advertising Strategist

5 days ago

Agra, Uttar Pradesh, India beBeeSpecialist Full time ₹ 15,00,000 - ₹ 20,00,000
Job Title: PPC Manager

We are seeking a highly skilled paid advertising specialist to develop and execute paid advertising campaigns across multiple platforms.

The ideal candidate will have a strong background in performance marketing, with experience managing ad spend of at least $5K+ monthly per client. You should be proficient in Paid Ads like Google Ads, Meta Ads Manager, and attribution tools. Additionally, you should have strong hands-on skills with AI tools for ad copy, audience research, or automation.

Key Responsibilities:

  • Strategize, build, and optimize paid ad campaigns on Meta, Google, and other performance platforms.
  • Analyze performance and make data-driven decisions to improve return on ad spend (ROAS), cost per acquisition (CAC), and lifetime value (LTV).
  • Own weekly client reporting and strategic reviews.
  • Collaborate with SEO, social, and email teams to drive integrated results.
  • Run A/B tests across creatives, audiences, and landing pages.

Requirements:

  • 6–9 years in a performance marketing role at an agency focused on e-commerce.
  • Proven track record of managing at least an ad spend of $5K+ monthly per client.
  • Ability to think beyond click-through rate (CTR) — deep understanding of ROAS, margins, funnel bottlenecks.
  • Proficiency with Paid Ads like Google Ads, Meta Ads Manager, and attribution tools.
  • Strong hands-on skills with AI tools for ad copy, audience research, or automation.

What Success Looks Like:

  • Scaling accounts from $5K/month to $20K/month profitably.
  • Reducing CAC without hurting conversions.
  • Driving campaign insights that change a brand's trajectory.

Our company is committed to attracting and retaining the best talent in the industry.

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