Omnichannel Marketing Strategist

7 days ago


Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 30,00,000 - ₹ 45,00,000

Job Role: As a seasoned marketing professional, you will be responsible for driving business growth through effective omnichannel strategies.

Key Responsibilities:

  • Business analysis and advisory services for key marketing channels and initiatives.
  • Onboarding new service offerings in the market and providing comprehensive training programs.
  • End-to-end project management to ensure seamless execution.
  • Liaising with clients and internal teams to deliver high-quality results.
  • Excellent communication and collaboration skills to drive area operations and achieve quality services.
  • Conducting daily analysis of operational metrics such as SLA, CSAT, utilization, and report generation at process level.
  • Providing value-added solutions through program reviews, monitoring post-service activities, and handling customer grievances.
  • Managing queue handling and day-to-day analysis to maintain SL; monitoring day-to-day resolution closures and case aging to ensure timely resolution.
  • Framing work direction and plan for associates after assessing their capabilities.
  • Preparing and presenting various weekly/monthly MIS reports pertaining to process/productivity.
  • Implementing systems, migrating systems to upgraded versions to achieve efficiency in operations, spearheading process improvement initiatives.

Requirements:

  • 5+ years of experience in client servicing roles.
  • Knowledge and experience of digital ecosystems.
  • Expertise in multichannel/omnichannel campaigns.
  • Working knowledge of marketing automation tools (SFMC preferable).
  • Efficiency in communication with clients and internal teams on daily strategies, actions, roadblocks, project development, timelines, and results.
  • Efficiency in making data-driven decisions, analytical skills with strong attention to details.


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