Senior Event Strategist

1 week ago

Tiruppur, Tamil Nadu, India beBeeEvent Full time ₹ 7,50,000 - ₹ 15,00,000
Job Description

The Event Marketing Specialist plays a pivotal role in driving engagement and registrations for our online events.

  • Develop and execute comprehensive event strategies to drive attendance and engagement.
  • Own end-to-end planning and execution of online events, masterclasses, and webinars, ensuring seamless coordination with internal stakeholders.
  • Drive high-performing campaigns via email marketing, WhatsApp broadcasts, SMS campaigns, and community posts, leveraging data insights to optimize performance.
  • Craft compelling event communication copy across all channels, showcasing creativity and exceptional writing skills.

Key Responsibilities Include:

  • Event Planning and Execution: Develop and implement event strategies, manage logistics, and ensure timely delivery.
  • Marketing Campaigns: Design and execute high-impact campaigns across multiple channels, leveraging analytical tools to track performance.
  • Content Creation: Craft engaging event content, including copy, graphics, and video, tailored to diverse audiences.
Requirements
  • Excellent Copywriting Skills: Ability to craft compelling event communication copy that resonates with diverse audiences.
  • Strong Analytical Skills: Proficiency in analyzing event funnel performance and drawing actionable insights to inform optimization efforts.
  • Project Management: Proven ability to coordinate with cross-functional teams, managing multiple stakeholders and prioritizing tasks effectively.
What We're Looking For

A dedicated professional who embodies the following qualities:

  • Ownership: Treats every event as their own project, driving ownership and accountability.
  • Collaboration: Demonstrates strong collaboration skills, working seamlessly with internal stakeholders to achieve common goals.
  • Innovative Problem-Solving: Leverages creative problem-solving skills to drive growth and improve event performance.

Key Performance Indicators (KPIs): Event registration rates, attendance numbers, campaign ROI, and overall customer satisfaction.

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