Ecommerce Marketing Specialist

1 day ago

Varanasi, Uttar Pradesh, India beBeePerformance Full time ₹ 5,00,000 - ₹ 10,00,000
Job Title: Performance Marketer

We are seeking a highly skilled Performance Marketer to join our team. In this role, you will be responsible for managing paid campaigns across various platforms, analyzing performance, and scaling what works.

This is a high-impact role where you will work closely with our creative strategists and designers to deliver campaigns that convert.

  • Key Responsibilities:
  • Plan, set up, and manage paid campaigns across Google, Meta, and YouTube.
  • Analyze campaign performance (CTR, CPL, ROAS, CVR) and optimize to achieve business KPIs.
  • Collaborate with the creative team to develop high-performing ad copy and creatives.
  • Build and test different audience segments and funnels.
  • Track daily budgets, pacing, and adjust for maximum ROI.
  • Stay updated on platform changes, new formats, and growth hacks.
  • Provide regular performance reports and insights for stakeholders.
Requirements
  • 1+ years of experience in performance marketing.
  • Prior experience in e-commerce or real estate campaigns preferred.
  • Strong knowledge of Google Ads (Search, Display, YouTube) and Meta Ads.
  • Ability to analyze data and turn insights into action.
  • Good understanding of attribution, pixel setup, and conversion tracking.
  • Comfortable with A/B testing and iterating quickly.
  • Strong analytical, problem-solving, and communication skills.
Benefits
  • Direct impact on scaling campaigns for high-growth brands.
  • Exposure to real estate, fashion, and FMCG categories.
  • Opportunity to work closely with creatives + strategists in a fast-paced, test-and-learn environment.
  • Culture of experimentation and growth.

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