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Digital SEO Lead

1 week ago

Gurgaon, Haryana, India AdLift India Full time
Job Description

We are seeking an experienced Digital SEO Lead to join our team at AdLift India.

About the Role:
  • The successful candidate will be responsible for developing and executing comprehensive SEO strategies that drive natural search results and improve client engagement.
  • This includes leading a team of experienced SEO specialists, conducting site structure analysis, keyword research, and on-page optimization.
  • The ideal candidate should have excellent communication skills, computer proficiency, and the ability to work under pressure.
Key Responsibilities:
  • Develop and implement SEO strategies, consulting with clients and executing tactics to achieve successful results.
  • Lead and develop a team of experienced SEO specialists to drive client engagements and natural search results.
  • Conduct site structure analysis, navigation, page construction, and additional site audits to ensure optimal search engine friendliness and indexing.
  • Perform on-page optimization, including content development strategies supported by professional copywriting.
  • Develop link building strategies and execute them, including viral and buzz-oriented efforts.
  • Maintain knowledge of social media, app store optimization, and advanced Google Analytics.
  • Client reporting, analytics, key performance indicators, and metrics for client evaluation.
  • Collaborate with web developers and creative teams to ensure standards-compliant sites with efficient page-load times and easy-to-maintain code.
Requirements:
  • Excellent verbal and written communication skills, including ability to effectively communicate with internal and external customers.
  • Excellent computer proficiency (MS Office – Word, Excel, and Outlook).
  • Ability to work under pressure, meet deadlines, maintain a positive attitude, and provide exemplary customer service.
  • Ability to work independently, carry out assignments to completion within parameters of instructions given, prescribed routines, and standard accepted practices.
  • Minimum 5 years of experience in SEO or related field.