Digital Advertising Specialist

6 days ago

Kanpur, Uttar Pradesh, India beBeeAdvertising Full time ₹ 80,00,000 - ₹ 1,20,00,000
Job Title: Digital Advertising Specialist

This role involves overseeing the development and implementation of digital advertising strategies for high-growth D2C brands.

  • Develop and execute targeted digital campaigns to drive growth across various channels, including Search, Shopping, Display, and YouTube.
  • Analyze competitors and identify opportunities for growth, ensuring data-driven decision making.
  • Optimize campaign performance by adjusting bids, budgets, creatives, and targeting to maximize ROI.
  • Maintain accurate tracking and reporting of key performance metrics, providing actionable insights to stakeholders.
  • Collaborate with cross-functional teams to test innovative ideas and optimize marketing strategies.
  • Stay up-to-date on industry trends, new ad formats, and platform updates to maintain expertise.
Requirements:
  • At least 1 year of experience running digital advertising campaigns.
  • Strong understanding of digital advertising principles and best practices.
  • Familiarity with performance marketing metrics and optimization techniques.
  • Ability to analyze complex data sets and provide actionable recommendations.
  • Strong attention to detail and analytical mindset.
  • Bonus: Experience with meta-advertising or certifications in digital advertising.
What We Offer:
  • Competitive compensation package.
  • Ongoing training and professional development opportunities.
  • A dynamic and supportive work environment.

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