Senior Digital Advertising Specialist

3 days ago

Kanpur, Uttar Pradesh, India beBeeDigitalAdvertising Full time ₹ 9,00,000 - ₹ 12,00,000
Job Title

We are seeking a seasoned Digital Advertising Specialist to execute and manage campaigns across various ad platforms.

Key Responsibilities:
  • Plan, execute, and optimize campaigns for CPA, CPC, CTR, ROAS, and conversions
  • Develop and maintain strong relationships with affiliates/partners
  • Conduct A/B testing for creatives, ad copies, and landing pages
  • Monitor campaign performance, prepare reports, and provide actionable insights
Requirements:
  • Proven experience in Media Buying / PPC Campaigns (2-4 years)
  • Strong hands-on experience with Google Ads Manager & Meta Ads Manager
  • Good understanding of Affiliate Marketing networks, tracking platforms, and payout models (CPA, CPL, CPS, CPM)
  • Knowledge of Google Analytics, Tag Manager, Pixel tracking, and Conversion Optimization
  • Strong analytical skills with experience in campaign reporting
About Us:

We specialize in digital growth solutions and performance-driven marketing. We're passionate about paid advertising and affiliate marketing, and we're looking for someone who shares our enthusiasm.

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