Cold Email Marketing Strategist
1 month ago
We are seeking a seasoned Cold Email Marketing Strategist to join our team at Ikigai Infotech LLP. As a key member of our marketing team, you will be responsible for developing and executing cold email outreach strategies that drive business growth.
About the Role
- Job Type: Full-time
- Location: Remote (India)
- Salary: ₹1,200,000 - ₹1,500,000 per annum
About Us
Ikigai Infotech LLP is a growing SaaS company on a mission to revolutionize the way businesses approach customer engagement. With a focus on innovation and customer satisfaction, we are committed to delivering exceptional products and services that meet the evolving needs of our customers.
Your Responsibilities
- Develop and execute cold email outreach strategies to meet business objectives
- Identify target audiences and segment email lists for personalized campaigns
- Conduct market research to understand customer needs and preferences
- Create compelling and personalized cold email copies that capture attention and drive engagement
- Utilize cold email marketing tools to automate and manage cold email campaigns
- Monitor and optimize email deliverability and open rates
- Implement A/B testing to continuously improve email performance
- Track and analyze key cold email marketing metrics, including open rates, click-through rates, and conversion rates
- Generate regular reports to assess the effectiveness of email campaigns
- Provide insights and recommendations for improving cold outreach strategies
Requirements
- Bachelor's degree in Marketing or a related field
- At least 3 years of experience in cold email marketing, lead generation, or a related field
- Proven track record of success in driving business growth through email marketing campaigns
- Strong understanding of email marketing principles, including segmentation, personalization, and optimization
- Excellent writing and communication skills
- Ability to work independently and as part of a team
- Proficiency in cold email marketing platforms, such as Saleshandy
What We Offer
- A competitive salary of ₹1,200,000 - ₹1,500,000 per annum
- A comprehensive benefits package, including medical insurance and annual team retreats
- Ongoing training and development opportunities to enhance your skills and career
- A dynamic and supportive work environment that encourages creativity and innovation
How to Apply
If you are a motivated and experienced cold email marketing professional looking for a new challenge, please submit your application, including your current portfolio, to us.
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