Cold Email Marketing Strategist

1 month ago


Ahmedabad, Gujarat, India Ikigai Infotech LLP Full time
Unlock Your Potential in Cold Email Marketing

We are seeking a seasoned Cold Email Marketing Strategist to join our team at Ikigai Infotech LLP. As a key member of our marketing team, you will be responsible for developing and executing cold email outreach strategies that drive business growth.

About the Role

  • Job Type: Full-time
  • Location: Remote (India)
  • Salary: ₹1,200,000 - ₹1,500,000 per annum

About Us

Ikigai Infotech LLP is a growing SaaS company on a mission to revolutionize the way businesses approach customer engagement. With a focus on innovation and customer satisfaction, we are committed to delivering exceptional products and services that meet the evolving needs of our customers.

Your Responsibilities

  1. Develop and execute cold email outreach strategies to meet business objectives
  2. Identify target audiences and segment email lists for personalized campaigns
  3. Conduct market research to understand customer needs and preferences
  4. Create compelling and personalized cold email copies that capture attention and drive engagement
  5. Utilize cold email marketing tools to automate and manage cold email campaigns
  6. Monitor and optimize email deliverability and open rates
  7. Implement A/B testing to continuously improve email performance
  8. Track and analyze key cold email marketing metrics, including open rates, click-through rates, and conversion rates
  9. Generate regular reports to assess the effectiveness of email campaigns
  10. Provide insights and recommendations for improving cold outreach strategies

Requirements

  • Bachelor's degree in Marketing or a related field
  • At least 3 years of experience in cold email marketing, lead generation, or a related field
  • Proven track record of success in driving business growth through email marketing campaigns
  • Strong understanding of email marketing principles, including segmentation, personalization, and optimization
  • Excellent writing and communication skills
  • Ability to work independently and as part of a team
  • Proficiency in cold email marketing platforms, such as Saleshandy

What We Offer

  • A competitive salary of ₹1,200,000 - ₹1,500,000 per annum
  • A comprehensive benefits package, including medical insurance and annual team retreats
  • Ongoing training and development opportunities to enhance your skills and career
  • A dynamic and supportive work environment that encourages creativity and innovation

How to Apply

If you are a motivated and experienced cold email marketing professional looking for a new challenge, please submit your application, including your current portfolio, to us.



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