Digital Brand Marketing Specialist

2 weeks ago


Delhi, Delhi, India Srikriti Full time
About Srikriti

Srikriti is a leading premium ethnic women wear brand that offers the best of contemporary, ethnic Bridal couture & fusion-wear styles.

Job Overview

We are seeking a dynamic and innovative Digital Brand Marketing Specialist to strengthen our online presence, enhance customer engagement, and drive growth in this exciting role.

The successful candidate will play a pivotal role in shaping and executing Srikriti's online brand presence. With future plans to start our own website to enhance the online business, we are looking for a creative, results-driven individual who can lead our digital marketing efforts.

Main Responsibilities:
  • Develop and execute a comprehensive social media strategy to engage our audience and increase brand awareness
  • Create high-quality content to showcase our products and services
  • Analyze campaign performance and provide actionable insights to optimize our digital marketing strategy
  • Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives
Requirements:

To be successful in this role, you will need:

  • Bachelor's degree in Marketing, Communications, or related field
  • Minimum 3 years of experience in digital marketing, preferably in the fashion industry
  • Strong understanding of social media platforms and their respective algorithms
  • Excellent writing, design, and analytical skills
  • Able to work independently and as part of a team
Compensation:

The estimated salary for this role is $80,000 - $110,000 per year, depending on your level of experience and qualifications.



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