Digital Advertising Specialist

19 hours ago


India beBeeDigitalAdvertising Full time ₹ 30,00,000 - ₹ 50,00,000
Job Title: Digital Advertising Specialist

We are seeking a highly skilled digital advertising specialist to join our team. The ideal candidate will be responsible for managing and optimizing Google Ads and Meta Ads campaigns, conducting keyword research, analyzing performance data, and implementing strategies to improve campaign effectiveness.

Key Responsibilities:
  • Manage and Optimize Campaigns: Oversee the creation, implementation, and ongoing optimization of Google Ads and Meta Ads campaigns to achieve maximum ROI.
  • Keyword Research: Conduct thorough keyword research to identify relevant terms and phrases that drive conversions and revenue growth.
  • Performance Analysis: Analyze campaign performance data to identify areas of improvement and implement data-driven strategies to boost campaign effectiveness.
  • Ad Copy Creation: Develop compelling ad copy that resonates with target audiences and drives engagement.
  • Targeting Strategies: Design and implement targeting strategies that reach the right people at the right time with the right message.
Requirements:
  • Experience: Minimum 2 years of experience in managing Google Ads and Meta Ads campaigns, with a proven track record of success.
  • Skillset: Strong skills in keyword research, ad copy creation, performance analysis, and data-driven decision making.
  • Certifications: Relevant certifications in Google Ads and/or Meta Ads (Facebook/Instagram) management.
Preferred Qualifications:
  • Prior Experience: Prior experience in a similar role or internship, with a strong understanding of digital marketing strategies and techniques.


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