Digital Growth Strategist
6 days ago
NeoTrader is a dynamic and rapidly growing company that thrives on driving results and maximizing its digital presence. As a Digital Growth Strategist, you'll play a pivotal role in our success by optimizing marketing efforts and directly impacting revenue growth.
Key Responsibilities:
- Lead Generation and Sales: Develop and execute performance marketing strategies to drive sales, focusing on lead generation and conversion.
- Cross-Functional Collaboration: Work closely with cross-functional teams to align marketing efforts with business goals, ensuring seamless execution and optimal results.
- Data-Driven Insights: Monitor and analyze key performance metrics, adjusting campaigns as needed to maximize return on investment (ROI).
- Sales Focus: Implement strategies that convert website visitors into paying customers, leveraging data-driven insights to enhance the customer experience and drive direct sales.
- Landing Page Optimization: Optimize landing pages, CTAs, and user journeys to maximize conversion rates, ensuring a seamless user experience.
- Remarketing: Create and manage remarketing campaigns across various channels, tailoring messaging to re-engage potential customers who have shown interest in our products/services.
- Audience Targeting: Define and refine audience segments based on demographics, behavior, and intent, utilizing tools like Google Analytics and CRM systems to identify high-potential audiences.
- Performance Analytics: Regularly analyze campaign performance, A/B test results, and ROI, providing actionable insights to optimize marketing spend and improve conversion rates.
- Collaboration: Work closely with content creators, designers, and developers to align marketing assets with performance goals, ensuring a cohesive brand experience.
Qualifications:
- Bachelor's degree in marketing, Business, or a related field.
- Proven track record of success in performance marketing, preferably in [specific industry].
- Proficiency in tools such as Google Ads, Facebook Ads, and marketing automation platforms.
- Strong analytical skills and the ability to translate data into actionable recommendations.
- Excellent communication skills to convey complex marketing concepts clearly.
Why Choose NeoTrader?
- Be part of a dynamic team that values innovation, collaboration, and results.
- Opportunity to make a direct impact on revenue growth and business success.
- Competitive compensation package and growth prospects.
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