Digital Campaign Strategist

1 day ago


Hyderabad, Telangana, India 8 Views Full time

About 8 Views

As a forward-thinking company, we are revolutionizing digital marketing for our clients. We're seeking a strategic Group Lead - Performance Marketing who will drive customer growth and engagement through high-performing digital campaigns.

Job Overview:

We are looking for an experienced Group Lead - Performance Marketing with 3+ years of experience to lead a team of 2-3 associates while executing and optimizing campaigns on Meta Ads and Google Ads. You will drive team performance, manage allocated brand campaigns, and ensure campaign success to achieve business objectives.

Main Responsibilities:

  • Manage and mentor a team of 2-3 associates, ensuring high performance and fostering professional growth.
  • Conduct regular performance reviews and provide guidance to improve skills and performance.
  • Define quarterly goals for the team, approve ad strategies, and oversee campaign execution for your allocated brands.
  • Manage campaigns for assigned brands, ensuring effective setup, optimization, and ROI.
  • Assign tasks, monitor brand performance, and resolve any operational issues.
  • Work with content, design, and marketing teams to align strategies and creative assets.
  • Report to the Director of Performance Marketing with insights and recommendations.

Requirements:

  • 3+ years of performance marketing experience, with team leadership skills.
  • Strong expertise in Meta Ads, Google Ads, Google Analytics, and A/B testing.
  • Excellent communication and leadership skills.
  • Experience with marketing automation tools and CRM is a plus.

Salary Range:$80,000 - $110,000 per year



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