Lead Generation and Outreach Professional

7 days ago


Bengaluru, Karnataka, India MS CLINICAL RESEARCH Full time

Our Company Overview

MS CLINICAL RESEARCH Pvt Ltd is a pioneering clinical research organization committed to advancing healthcare and life sciences through innovative research and collaborations.

About the Role:

We are seeking a dynamic and self-motivated Business Development Associate to focus primarily on lead generation. This role involves identifying potential clients, building contact lists, and supporting the sales team by creating a steady pipeline of qualified leads.

Key Responsibilities:

  • Lead Generation and Prospecting:
    • Identify potential clients in the clinical research, pharmaceutical, and biotech sectors.
    • Generate, qualify, and maintain a database of leads using online platforms, networking, and other resources.
    • Utilize tools like LinkedIn, Zoom Info, and industry databases to find relevant contacts.
  • Outreach and Engagement:
    • Conduct cold outreach via emails, LinkedIn, and phone calls to initiate conversations with potential clients.
    • Schedule meetings and demos for the senior business development team.
  • Market Research:
    • Stay updated on industry trends, market developments, and potential business opportunities.
    • Provide insights and suggestions to the team for targeted campaigns.
  • Collaboration:
    • Work closely with the sales and marketing teams to align lead generation activities with organizational goals.
    • Contribute to the development of marketing materials, presentations, and proposals.

Requirements:

  • A Master's degree in Marketing, Life Sciences, or a related field.

Experience:

  • At least 02 years of experience in business development, lead generation, or a similar role.
  • Prior experience in the clinical research, pharma, or life sciences industry is highly valued.

Essential Skills:

  • Strong research and analytical skills to identify potential clients.
  • Excellent written and verbal communication skills.
  • Proficiency in CRM systems and lead generation tools.
  • Ability to multitask, prioritize, and meet deadlines.


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