Digital Growth Strategist

1 day ago


Vizag, Andhra Pradesh, India beBeeCampaign Full time ₹ 10,50,000 - ₹ 14,50,000
Key Digital Role

We are looking for a seasoned professional to join our team as a Digital & Campaign Manager. This is an exciting opportunity to leverage your expertise in digital marketing and campaign strategy to drive business growth.

This role requires the ability to design, execute, and optimize multi-channel digital campaigns tailored to customer segments and delinquency stages. The ideal candidate will have a deep understanding of digital campaign platforms, SQL, and visualization tools.

Responsibilities
  • Campaign Strategy Development: Develop and execute comprehensive campaign strategies aligned with business priorities and regulatory guidelines.
  • Campaign Calendar Management: Manage and maintain a campaign calendar to ensure seamless execution and integration with internal systems.
  • Vendor Relationship Management: Establish and manage relationships with digital campaign vendors and platforms to ensure performance, compliance, and cost-effectiveness.
  • Analytics & Optimization: Leverage campaign analytics to monitor performance, identify improvement opportunities, and drive data-driven decision-making.
  • Compliance & Documentation: Ensure compliance with relevant regulations and maintain accurate documentation for audit purposes.

To succeed in this role, you will need:

  • A bachelor's or master's degree in Marketing, Business, Analytics, or related field.
  • 5-10 years of experience in digital marketing, collections strategy, or campaign management.
  • Proficiency in campaign platforms, SQL, and visualization tools.
  • Strong analytical and problem-solving skills.
  • Excellent communication and stakeholder management skills.


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