Digital Marketing Expert

1 week ago

Udaipur, Rajasthan, India beBeePpc Full time ₹ 30,00,000 - ₹ 45,00,000

We are seeking a skilled professional to join our team as a digital marketing expert specializing in pay-per-click advertising.

The ideal candidate will have advanced knowledge of Google Ads and Meta Ads platforms, proficiency in setting up and managing meta pixel, event manager, and tracking events, as well as strong expertise in conversion tracking and attribution models.

Key Responsibilities:

  • Strategize, create, and manage PPC campaigns on Google and Meta platforms
  • Set up and optimize Google Ads campaigns, including search, display, shopping, and performance max campaigns
  • Implement and manage meta pixel, event manager, and conversion tracking setups
  • Create and configure conversion setups across platforms to ensure accurate tracking of user behavior and campaign performance
  • Manage and utilize UTM parameters effectively for campaign tracking and analytics
  • Set up and execute robust retargeting strategies for improved ROI
  • Troubleshoot and resolve any tracking issues related to meta and Google platforms
Requirements:
  • Advanced knowledge of Google Ads and Meta Ads platforms
  • Proficiency in setting up and managing meta pixel, event manager, and tracking events
  • Strong expertise in conversion tracking and attribution models
  • Familiarity with PHP-based websites, Laravel framework, and JavaScript-based websites for campaign integration
  • Hands-on experience with UTM management and campaign analytics
  • Excellent analytical skills to monitor and optimize campaigns for performance
  • Ability to collaborate with cross-functional teams and communicate technical requirements effectively
  • A results-driven approach with a focus on ROI and achieving business goals
What We Offer:
  • Opportunity to work with a dynamic e-commerce brand
  • A fast-paced work environment with opportunities for growth and learning
  • Competitive compensation package
  • Supportive team culture that values innovation and expertise

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