Marketing Campaign Coordinator

3 days ago

Mumbai, Maharashtra, India My Digital Shelf Full time
About Us

My Digital Shelf is a leading B2B FMCG platform specializing in events, conferences, and media engagements. Our mission is to provide consumer goods brands with effective digital strategies.

We are seeking an enthusiastic, organized, and results-driven Marketing Campaign Coordinator who can support and contribute to the development of marketing campaigns and event promotion strategies.

Responsibilities
  • Assist in daily social media management and content creation for company channels.
  • Support digital marketing efforts and SEO strategies to enhance company and event visibility.
  • Coordinate and execute email marketing campaigns for conferences and company promotions.
  • Collaborate with internal teams to manage event communications and generate leads and new partnerships.
  • Assist in creating and proofreading website updates and event materials at different stages of the conference lifecycle.
  • Help manage promotional activities and multi-channel marketing initiatives including email, print, and data mailing.
  • Contribute to content creation for brochures, direct mail, event guides, magazine ads, and web content.
  • Work with external partners to meet deadlines and ensure effective marketing deliverables.
  • Assist with media deals, direct marketing, and social media campaigns.
  • Help with database segmentation and filtering to target the right audience effectively.
  • Support in planning, copywriting, and proofreading marketing materials.
Candidate Requirements
  • Minimum 2-3 years of experience in marketing, preferably in B2B events or conference production organizations.
  • Graduation degree or equivalent in Marketing, Social Sciences, Humanities, Languages, or a similar discipline.
  • Fluent in written and spoken English with excellent copywriting and proofreading skills.
  • Ability to work under pressure and manage tight deadlines.
  • Strong initiative and proactive attitude with a willingness to take ownership of projects.
  • Ability to multitask, prioritize, and remain flexible in a fast-paced environment.
  • Ability to work well as part of a team and coordinate across departments.
  • Excellent IT skills, proficient in both Windows and Mac operating systems (e.g., PowerPoint, Keynote, Excel, Word, Outlook).
  • Strong communication skills, both verbal and written, with the ability to engage with internal teams and external partners.
  • Excellent organizational skills with attention to detail and accuracy.
  • Flexible and adaptable to changing business needs and able to adjust working hours as required.
Our Commitment

We value a diverse workforce and are committed to fostering an inclusive environment where every individual can thrive. Each role at My Digital Shelf offers more than just the opportunity to contribute to a team – it's a chance to be a key player in our growth and success. We offer a competitive salary range of $60,000 - $80,000 per annum, depending on experience.

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