Data-Driven Marketing Insights Professional

1 week ago

Palakkad, Kerala, India beBeeMarketing Full time ₹ 20,16,000 - ₹ 25,12,000
Marketing Mix Modeling Specialist

We are seeking an experienced Marketing Mix Modeling Specialist to join our Analytics team. In this role, you will lead projects that quantify the impact of marketing and business activities on key performance metrics such as sales and ROI.

Key Responsibilities:

  • Manage client data processing and project delivery in MMM engagements.
  • Apply econometric modeling techniques to assess the effectiveness of marketing and promotional campaigns.
  • Interpret complex data and analytical results to generate actionable business recommendations.
  • Present findings through well-structured PowerPoint presentations tailored to client audiences.
  • Collaborate with cross-functional teams, including data scientists, consultants, and clients.
  • Perform R&D as needed to improve modeling accuracy or explore new techniques.
  • Automate repetitive tasks and data workflows using tools like VBA, R, or Python.

Desired Qualifications:

  • Education: Graduate degree in Economics, Business, Statistics, Mathematics, Operations Research, Industrial Engineering, Quantitative Analysis, or a related field (M.Sc. or MBA preferred).
  • Experience: Approximately 2-4 years of relevant experience, including hands-on work in Marketing Mix Modeling.
  • Strong understanding of econometric modeling and statistical analysis.
  • Proficiency in programming languages such as R, Python, or SAS.
  • Advanced skills in Excel (macros, pivot tables, complex formulas) and PowerPoint.
  • Experience with automation tools (VBA/R/Python) to streamline processes.
  • Exceptional verbal and written communication skills.
  • Strong project management, problem-solving ability, and a proactive, can-do attitude.
  • Ability to work independently as well as in a team-oriented environment.

  • Data-Driven Insights Manager

    6 days ago

    Palakkad, Kerala, India beBeeAudience Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

    Job Title: Senior Manager Consumer InsightsThis role is a unique opportunity to leverage data-driven insights and drive strategic decision-making across programming and marketing.The ideal candidate will possess a strong analytical mindset, excellent communication skills, and the ability to translate complex data into actionable stories.To excel in this...

  • Data-Driven Insights Manager

    4 days ago

    Palakkad, Kerala, India beBeeInsights Full time ₹ 20,00,000 - ₹ 25,00,000

    Job Title: Data-Driven Insights ManagerWe are seeking an experienced Data-Driven Insights Manager to lead our consumer insights function. This role will play a pivotal part in shaping customer-centric strategies, strengthening brand positioning, and uncovering new market opportunities.Main Responsibilities:Cross-Functional Strategy & ResearchDevelop and...

  • Data Insights Professional

    4 days ago

    Palakkad, Kerala, India beBeeDataInsights Full time ₹ 1,00,00,000 - ₹ 2,50,00,000

    Job Title: Data Insights ProfessionalSummary: As a data-driven professional, you will work with large-scale datasets to derive actionable business insights. You will have strong expertise in AI/ML techniques, advanced analytics, and experience working with big data platforms and tools.Key Responsibilities:Work with complex datasets to identify trends,...

  • Data-Driven Insights Specialist

    4 days ago

    Palakkad, Kerala, India beBeeBusiness Full time ₹ 15,00,000 - ₹ 25,00,000

    We are seeking a Business Intelligence Analyst to drive business growth through data-driven insights.About the Role:As a key member of our team, you will analyze complex business problems and develop data visualization solutions using advanced tools and technologies.You will collaborate with cross-functional teams to identify business opportunities and...

  • Data Driven Business Insights Specialist

    1 week ago

    Palakkad, Kerala, India beBeeAnalyst Full time US$ 35,000 - US$ 70,000

    We are seeking a Research Analyst to support our business development initiatives. The successful candidate will conduct market research, identify new business opportunities in staffing and provide actionable insights for effective client engagement.Research and analyze industry trends, competitor activities and market intelligence to inform sales...

  • Data Driven HR Professional

    2 days ago

    Palakkad, Kerala, India beBeeHR Full time ₹ 20,00,000 - ₹ 30,00,000

    Junior Associate Job Opportunity">We are seeking a highly skilled professional to support our Human Resources team.Key Responsibilities:Collect and analyze HR data to inform hiring decisions and optimize business performanceResearch candidate information to identify trends and insights that can drive growthPrepare concise reports to guide management in...

  • Data Insight Professional

    4 days ago

    Palakkad, Kerala, India beBeeData Full time ₹ 22,00,000 - ₹ 30,00,000

    Job TitleSenior Business Intelligence Analyst - Data Insights Expert.• Design, develop and deploy custom reporting and data visualization solutions to drive business intelligence insights for leading brands. Key Responsibilities:• Collaborate with internal teams and clients to gather requirements for stakeholder measurement needs related to market...

  • Driven Marketing Professional

    4 days ago

    Palakkad, Kerala, India beBeePerformance Full time ₹ 20,00,000 - ₹ 25,00,000

    Sr Performance Marketing ExecutiveAs a key player in our team, you will drive business growth through strategic paid media campaigns.Key Responsibilities:Develop and execute comprehensive paid media strategies that align with business objectives and target audience insights.Analyze campaign performance data to identify areas for improvement and optimize key...

  • Data Insights Specialist

    2 weeks ago

    Palakkad, Kerala, India beBeePerformance Full time ₹ 60,00,000 - ₹ 80,00,000

    As a seasoned Data Insights Professional, you will be responsible for driving the success of our online advertising campaigns. This is a part-time remote role that requires strong analytical skills and attention to detail.About the RoleThis position involves monitoring and analyzing the performance of online advertisements, generating reports, and providing...

  • Data Insights Specialist

    2 days ago

    Palakkad, Kerala, India beBeeData Full time ₹ 20,00,000 - ₹ 25,00,000

    Unlock business growth with data-driven insights. We're seeking a skilled professional to fill the role of Data Insights Specialist.About the RoleThis is a unique opportunity for someone to contribute their expertise in data analysis and drive forward-thinking solutions.In this position, you will be responsible for extracting actionable insights from complex...