Digital Marketing Specialist

4 weeks ago


Mohali, Punjab, India WorksDelight Full time

Key Responsibilities at WorksDelight

As a Digital Marketing Executive at WorksDelight, you will be responsible for developing and implementing strategies to enhance the company's digital presence and engagement.

  1. Formulate and execute digital marketing campaigns across various channels to increase brand awareness and drive website traffic.
  2. Manage and optimize the company's social media presence on platforms like Twitter, Facebook, and other relevant networks.
  3. Collaborate with the team to launch targeted online advertisements through Google Adwords and other channels to reach our target audience.
  4. Contribute to Search Engine Optimization (SEO) efforts by optimizing website content and meta tags for better search engine rankings.
  5. Develop and send online newsletters and promotional emails to subscribers and fans, ensuring they are informative, engaging, and relevant.
  6. Drive creative content marketing initiatives, update the company website, and provide innovative ideas for blog posts, articles, and other engaging content.
  7. Requirements and Skills
  8. Proven experience in a similar role, preferably in digital marketing.
  9. Excellent understanding of digital marketing concepts, principles, and best practices.
  10. Experience with B2C social media marketing, Google Adwords, email campaigns, and SEO/SMO/PPC.
  11. Strong skills in creative content writing and a keen eye for detail.
  12. Analytical mindset, critical thinking, and excellent communication and interpersonal skills.

At WorksDelight, we value a collaborative and innovative work environment where creativity and expertise thrive. If you're passionate about digital marketing, content creation, and driving business results, we encourage you to apply for this exciting opportunity.



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