Digital Data Insights Specialist
2 days ago
We are seeking a skilled professional to join our team as a data analytics specialist. The ideal candidate will have experience in setting up and managing analytics tracking across multiple websites and campaigns.
The role involves implementing and managing Google Analytics for clients, configuring custom events and conversions, and creating data layers for advanced tracking requirements.
In addition, the successful candidate will develop and manage Google Tag Manager containers, deploy and test tags, triggers, and variables for marketing platforms, and ensure accurate data flow between GA4, GTM, Google Ads, and CRM/marketing platforms.
A strong technical background in JavaScript, data layers, regex, and event-based tracking is required, as well as experience with conversion tracking for Google Ads and other marketing platforms.
Familiarity with CRM and marketing automation tools integration is also an advantage.
The ideal candidate should have excellent problem-solving skills, be able to handle multiple client accounts, and deliver within deadlines.
Excellent communication skills are essential to explain complex data to non-technical stakeholders.
Responsibilities:
- Implement and Manage Google Analytics
- Configure Custom Events and Conversions
- Create Data Layers
- Develop and Manage Google Tag Manager Containers
- Deploy and Test Tags, Triggers, and Variables
- Ensure Accurate Data Flow
Requirements:
- 4-7 Years of Experience in Google Analytics and Google Tag Manager
- Strong Technical Skills
- Experience with Conversion Tracking
- Familiarity with CRM and Marketing Automation Tools
- Excellent Problem-Solving Skills
- Ability to Handle Multiple Client Accounts
Benefits:
- Opportunity to Work with Global Clients
- Exposure to Cutting-Edge Analytics Technologies
- Growth Path to Lead Analytics and Measurement
- Flexible Working Environment
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