Digital Advertising Strategist
1 day ago
LWYD Interactive is a leading advertising agency based in Bengaluru, India.
We are seeking a highly skilled Digital Advertising Strategist to join our team and work on Google and Meta ad campaigns for our clients. As a key member of our team, you will be responsible for planning, executing, and optimizing ad campaigns to meet performance targets.
Responsibilities:- Manage and oversee daily ad campaign performance on Google and Facebook Ads for assigned clients.
- Plan and execute campaigns, including budget management to achieve desired outcomes.
- Generate regular reports with actionable insights and strategic recommendations.
- Collaborate with account managers, creative teams, and content specialists for seamless campaign execution.
- Conduct market, audience, and keyword research to develop tailored ad strategies.
- Analyze user funnels and campaign data to continually enhance performance.
- Build and maintain strong client relationships by aligning campaigns with their objectives and fostering trust.
Requirements:
- 2+ years of experience in paid media platforms with a proven track record of creating high-performing campaigns across Google and Meta ads platforms.
- A creative thinker with attention to detail, focused on maximizing ad performance for clients.
- A proactive strategist always looking for new ways to improve campaigns.
- Skilled at managing budgets and meeting targets while maintaining plan adherence.
- Excellent communication skills with the ability to collaborate effectively as part of a team.
The estimated salary range for this position is ₹800,000 - ₹1,200,000 per annum, depending on qualifications and experience.
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