Digital Advertising Strategist
1 week ago
At ADSIPL in Haryana, India, we are seeking a skilled Digital Advertising Strategist to drive e-commerce growth as an Account Partner- Amazon Ads.
About the Role
We operate at the intersection of e-commerce and advertising, offering digital display solutions that help our customers discover what they want to buy. Our goal is to assist advertisers in reaching their target audience on Amazon.in, other owned and operated sites, high-quality websites, and millions of mobile devices.
If you're passionate about creating digital advertising that informs rather than interrupts, empowers customers, and delivers positive returns on investment, we invite you to join us and make advertising better.
About Your Responsibilities
- You will work closely with the sales team and other business partners to manage media campaigns, ensure strong performance, and deliver a positive return on investment for emerging and growing advertisers.
- You will own the end-to-end planning and execution of aligned advertising strategies and serve as the face of Amazon Ads for advertisers.
- You will build solid relationships with advertisers and agency stakeholders, demonstrating dedication to delivering exceptional service and advertising solutions.
- You will analyze campaign performance against key metrics to identify opportunities for optimization, increase efficiency, and meet advertiser KPIs.
- You will track defect metrics and communicate campaign progress to advertisers through regular activity reports and insights.
- You will leverage rich data, targeting, and product channels to collaborate with other teams in developing tailored solutions that meet client goals.
- You will conduct quarterly performance reviews with advertisers and work towards operational excellence to ensure SLA adherence and client satisfaction.
Key Qualifications
- Proven experience (1-3 years) in ad operations, online marketing, or programmatic advertising.
- 2+ years of working in an external client-facing environment.
- Bachelor's degree; emphasis in Marketing, Economics, or Business preferred.
- Strong Excel and PowerPoint skills.
- Creative and strategic vision to build value propositions for clients.
- Strong analytical skills and experience applying them in the advertising domain.
Estimated Salary: ₹600,000 - ₹900,000 per annum
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